A method and system locate a transponder that has an associated identifier and content data, at a location substantially accessible to a user of the mobile terminal. The transponder is activated by the mobile terminal with a wireless signal. In response, the mobile terminal receives at least the identifier and the content data from the activated transponder at the mobile terminal. From the received identifier and/or content data, the method and system select one or more of the stored data items according to one or more criteria.