An combined bottle holder and activity center apparatus for an infant is provided. The apparatus generally comprises at least one mounting strap portion having upper and lower ends; a holding ring portion disposed at a lower end of the mounting strap portion; a support strap portion coupled to at least one of the mounting strap and holding ring portions; and, a plurality of interactive elements coupled in manipulable manner to at least one of the mounting strap and holding ring portions. The holding ring portion defines a looped receiving space for a base portion of a feed bottle. The support strap portion includes an engaging member for retentively engaging a forward portion of the feed bottle. Each of the interactive elements is thematically configured with visual and tactile distinction one from the other.