The invention relates to a system and methodology for facilitating managing product life cycle. A component that determines relevance of components to a product; an analyzing component that determines, infers or predicts obsolescence, level of risk to EOL of a subset of the components. A substitution component that identifies replacement components and suppliers for the subset of components. A cost analysis component that determines material/components cost savings, and redesign cost implementation and/or redesign cost avoidance. A viability component that measures reliability of a component. A transition component that identifies components that require updating or replacement. A profitability component that determines the expected revenue derived from a component over its projected remaining life.