An optical fiber lighting apparatus includes an exciting light source, a first optical fiber, a second optical fiber, a wavelength conversion unit, and a reflecting member. The first optical fiber guides the exciting light emitted from the exciting light source. The wavelength conversion unit receives the exciting light exiting from the first optical fiber to generate a wavelength-converted light having a wavelength different from that of the exciting light. The second optical fiber guides at least part of the wavelength-converted light generated by the wavelength conversion unit. The reflecting member reflects, of the reflected scattered light and/or the wavelength-converted light generated by the wavelength conversion unit, at least part of light that has not directly struck the incident region of the second optical fiber, toward the incident region of the second optical fiber.