Mechanism for identifying malicious content, DoS attacks, and illegal IPTV services. By monitoring the characteristics of various control messages being transmitted within a network that services Internet protocol television (IPTV) content to identify suspicious behavior (e.g., such as that associated with malicious content, denial of service (DoS) attacks, IPTV service stealing, etc.). In addition to monitoring control messages within such a network, deep packet inspection (DPI) may be performed for individual packets within an IPTV stream to identify malicious content therein (e.g., worms, viruses, etc. actually within the IPTV stream itself). By monitoring control messages and/or actual IPTV content within a network (e.g., vs. at the perimeter of a network only), protection against both outside and inside attacks can be effectuated. This network level basis of operation effectively guards against promulgation of malicious content to other devices within the network.