A digital camera is characterized by an optical system for forming an optical image of a subject, conversion means for converting the formed optical image of the subject into a digital image, selection means for selecting a layout at the playback time of the digital image output by the conversion means, a display, determination means for determining the playback orientation of the digital image output by the conversion means with respect to the selected layout, display control means for combining an object indicating how to hold the digital camera at the ready in response to the determined playback orientation and a digital moving image output by the conversion means into one for display on the display in a state in which a still image record command can be entered, and image record means for storing a digital still image output by the conversion means in nonvolatile memory in association with the selected layout when a still image record command is entered.