A personal care absorbent article such as a disposable diaper, sanitary
pad or tampon, wound dressing or bandage which includes a nonwoven web
material made from a plurality of polymeric fibers having at least one
treatment chemistry suitable for modifying at least one characteristic of
a high viscoelasticity fluid upon contact with the high viscoelasticity
fluid. In accordance with one particularly preferred embodiment, the
treatment chemistry is suitable for immobilizing the high viscoelasticity
fluid within the nonwoven web material.