An image processing apparatus includes a storage unit configured to store sightseeing information in a storing unit, a detection unit configured to detect sightseeing information corresponding to a predetermined sightseeing site stored in the storing device, a display unit configured to display the sightseeing information detected by the detection means on a display unit, and an image-capturing unit configured to capture an image of an object. The storage unit links an image obtained as a result of capturing an image using the image-capturing unit to the sightseeing information detected by the detecting unit and stores the image.