Disclosed is a vehicle hood structure disposed in a front region of a vehicle body and supported in an openable and closable manner, which comprises a link member swingably supported in a pivoted manner by a pivot member located on the vehicle body, and a restriction mechanism adapted to couple the link member to a rear end of a hood so as to restrict the link member from being separated away from the hood. The restriction mechanism includes a restricting element located in either one of the link member and the hood, and a restricted element located in the remaining one of the link member and the hood. The vehicle hood structure of the present invention makes it possible to release a coupled state between the link member and the hood according to need, and, facilitate an operation of re-coupling the link member and the hood.