A method, system, and apparatus are provided for creating a knowledge interchange ("KI") profile for a user that identifies the interests of the user, the individuals with which the user has communicated, and the topics on which the communication with the user was made. In order to create the KI profile, items of interest are gathered at the client computer by monitoring the interaction between a user and programs executing on the client computer. Once the items of interest have been identified, the KI profile is created by performing a social network analysis, an interest analysis, and a noun phrase analysis. Once the KI profile has been created, it may be uploaded to a server computer where it is aggregated with KI profiles created for other users.