Systems, methods, media, and other embodiments associated with desensitizing data in cloning are described. One example method embodiment includes identifying a column to be desensitized and preparing a set of executable instructions to desensitize the column. The example method may also include organizing the set of executable instructions based on table-oriented relationships between instructions and then further organizing the set of executable instructions based on determinations concerning execution efficiency. The example method may be performed contemporaneously with the cloning of a database to produce a desensitized clone.