A bunion reliever apparatus utilizes a rigid, concave, and tapered brace to place counter-pressure directly on the bunion. Pain relief is immediate as the big toe is urged back into its natural alignment. A stabilizing strap secures the brace along the side of the foot and a correction strap encircles and is tightened around the big toe. The correction strap forces the outside of the big toe to contact the rigid brace. Since the force securing the stabilizing strap to the foot exceeds the force exerted on the big toe by the correction strap, a counter-force is transferred directly onto the most exaggerated extension of the bunion by the rigid brace. For use in conjunction with the bunion reliever apparatus a set of exercises for relaxation, re-direction, and new tissue memory is provided.