A vehicle roll rigidity control device comprises a control unit and an actuator which can adjust an attenuation force installed between the vehicle front wheel and body. The control unit reduces the attenuation force of the actuator and increases the ability of the vehicle to turn around when the vehicle is in a turn transient state. When the sequential steering operation to the left and right is performed, the controller increases the attenuation force of the actuator and increase the roll rigidity of the front wheels.