Methods, systems, and articles of manufacture of the present invention may
assist in planning, execution, and evaluation of advertising campaigns on
the Internet. Particularly, methods, systems, and articles of manufacture
of the present invention may help evaluate and/or predict traffic volume
on the Internet. An exemplary method for predicting traffic may comprise
receiving historical traffic data for a location, and computing a
prediction of traffic volume for a particular time at the location based
on a linear relationship in the historical traffic data.