An online communication schema for an online vehicle ordering and tracking system
is provided. The communication schema includes a search request message and a search
reply message. The search request message includes at least one search criteria,
including make and model of a vehicle, and a weighting of each criterion. The search
reply message includes a list of vehicles substantially matching the search criteria,
and a plurality of vehicle configuration parameters of the vehicles substantially
matching the search criteria, including make, model, dealer identifier, price,
and color.