Methods, devices, apparatus, computer-readable media and processors are provided that allow for on-demand user-assistance in a wireless communication device. User assistance is provided by demonstration routines that are stored locally and/or remotely, and which may be standard routines or customized routines to address the needs of the device user. The demonstration routines are accessed, and in some applications communicated to the wireless device, seamlessly to allow for a highly efficient means of providing user-assistance.