An apparatus and method for reducing dust on components in a computer system is disclosed. Embodiments include a system that generally includes an enclosure, a component mounted with the enclosure, and a fan adapted to induce an airflow towards the component to provide cooling. The system also generally includes a dust ionizer adapted to provide an electrical charge to dust particles within the airflow and a dust reflector having an electrical charge adapted to deflect the charge dust particles away from the component. In some embodiments, the component may be a processor, heat sink, video chip, memory module, voltage regulator module, etc.