A furan-containing compound of formula (I): ##STR00001## Ar is aryl,
heteroaryl, or oligoaryl; A is furyl; B is aryl or heteroaryl; R.sub.1 is
hydrogen, alkenyl, alkynyl, aryl, heteroaryl, cyclyl, heterocyclyl, or
oligoaryl; and R.sub.2 is hydrogen, alkyl, alkenyl, alkynyl, aryl,
heteroaryl, cyclyl, or heterocyclyl. The compound is useful as a hole
transporting material in an organic light emitting diode device.