A system and method of transmitting media to a plurality of wireless
terminals. The method includes forming a group of wireless terminals, and
transmitting a group-specific media message to each of the wireless
terminals in the group. The method can include forming a location-based
group of wireless terminals disposed within a proximity of a location and
transmitting a media message to each of the wireless terminals in the
location-based group. The method can also include determining the
location of the plurality of wireless terminals. The system includes a
Location Server for determining the location of the plurality of wireless
terminals and an Application Server for grouping the wireless terminals.
The system also include a Call State Function Controller for routing
calls thereby transmitting the group-specific media messages to the
wireless terminals in the group via wireless interfaces.