Disclosed is an automobile door structure supported on an automobile body and adapted to be engaged with and disengaged from said automobile body through a door latch, which comprises an outer segment 2, and an inner segment 6, 8 disposed on the side of an automobile cabin relative to the outer segment 2 and provided with the door latch. The inner segment includes enhancement means 50 for enhancing an acoustic conversion efficiency of a vibration having a specific low frequency among vibrations of the door latch generated during door closing. The automobile door structure of the present invention can enhance a low-frequency sound capable of giving the impression of dignity on an occupant.