A system and method for enabling in-context authoring of alternate content for one or more non-textual objects is presented. An electronic document containing content that includes at least one non-textual object is accessed. In-context editing of alternate content corresponding to the non-textual object is facilitated. The alternate content is presented contextually co-located with the content located proximate to a physical placement of the non-textual object. Editing operations are performed on the alternate content in response to editing commands. A system and method for enabling in-context authoring of alternate content for one or more non-textual objects is also presented. An electronic document containing content is accessed. In-context editing of alternate content corresponding to a non-textual object is facilitated. A segment of the content is selected. The non-textual object is obtained from a data source and substituted for the content segment, which is stored as the alternate content for the non-textual object.