A method, system and device for secure mobile web transactions are
presented in which a user can, from a mobile device, authorize the
comparison of pangenetic (genetic and epigenetic) data and request
pangenetic based web searches, online recommendation of web items, and
web item satisfaction prediction in which the user receives personalized
results based on their pangenetic makeup. Data masking can be used to
maintain privacy of sensitive portions of the pangenetic data.