Disclosed herein is a new and distinct variety of Phlox plant having an ascending habit and low plant height. The Phlox plant has abundant branching, and great profusion of blooms, the whole plant remaining in bloom for a considerable period of time. The flowers are single, the upper side color of the corolla is light purplish pink and yellowish white at the center with strong reddish purple eye. The under side color of the corolla is pale purplish pink and the outside of the corolla tube is pale purplish pink. The plant exhibits a high tolerance to heat and resistance to disease.